Encouraging Greater Diversity on Screen

25th Nov 2010

Sky was proud to be support the United Nations International Day of Disabled People on Friday the 3rd of December 2010. As members of the Broadcasters and Creative Industries Disability Network, Sky celebrated the Day of Disabled People with a week of quality programmes shown on Sky3, the Biography Channel and the Community Channel.

The programming kicked off on Monday the 29th of November on Sky 3 and ran right into the weekend. It's all a part of Sky's ongoing commitment to encouraging greater diversity on screen.

  • On Monday the 29th on Sky 3 A Child Frozen in Time provided a fascinating insight into the life of Brooke Greenberg, a 16 year old who is still the same size as she was when she was six.
  • Naked Stories was shown on Tuesday the 30th on Sky 3 and portrayed the story of Lee Kemp, a disabled man who wants to be a stripper. 
  • On Wednesday the 1st of December on Sky 3 A Mother like Alex took a look into the remarkable life of Alex Bell - a mother of eight children, seven of whom have Down's syndrome. 
  • The Biography Channel showed Marathon Love on Thursday the 2nd which portrayed the ordeal facing a couple when the bride-to-be has a near-fatal car accident.
  • On Friday the 3rd Gill Hicks: Surviving 7/7 told Gill Hicks' story, the last person to be rescued from the London bombing on the Biography Channel.
  • War Torn Warriors featured on Sky 3 on Thursday the 2nd and Friday the 3rd, providing a unique perspective of what it's like for Britain's battlefield heroes as they make their journey back to active life.

We also worked with our third party channels including The Community Channel. Support for the Day of Disabled People began on The Community Channel on Friday the 3rd of December and continued on Saturday/Sunday featuring programmes on how disabled people survive and thrive. Shows broadcast included:

  • Crip on a Trip (18 year old backpacking round Europe in a wheelchair)
  • Pushing The Limits (following a rowdy paralympic tennis player)
  • Brighter Horizons (sailing round India with Disabilities)
  • AccessAbility (charity shorts compilations)
  • Mediabox Disability Specials
  • Let's Go Dancing on Ice
  • Living with Aspergers
  • Sense compilation (DeafBlind Awareness)
  • Untold Stories (charity shorts)

As well as the above programming, we’ve got a range of products and services designed to make Sky more accessible. We provide 20% Audio Description, for people who are blind or partially sighted, on programming ranging from entertainment to documentaries and sport, and our Sky Talker product enables these same customers to hear some of the onscreen text. Our Easy-Grip remote controls are perfect for people with other physical disabilities.

For more information on any of these products and services, please contact the Accessible Customer Service Team on 08442 410333 or visit accessibility.sky.com